Today in China, Creative held a Summit to discuss the future of their Zii Processor, and their business/marketing strategies with OEM partners. At the event they revealed the Zii Trinity, a powerful mobile phone platform. The concept phone shown is running on a linux-based "Zii Optimized" Android OS, and has a 3.1" multitouch OLED display. Check out the full spaces below:

Features of the Zii TRINITY 3.5G Concept Phone

* Quad-band GSM/GPRS/EDGE, Tri-band WCDMA, HSDPA Cat 8 at 7.2mbps
* Full featured platform featuring ZMS-05 StemCell Processor
* Linux-based Zii Optimized Android and Plaszma Support
* Accelerated OpenGL ES 3D Graphics, Video and Imaging
* 3.1" 480x800 16M colour Active Matrix OLED with capacitive multi-touch
* Mini HDMI port for 1080p video output
* Xtreme Fidelity#8482 X-Fi audio technology
* 5M pixel rear facing, auto-focus camera
* VGA forward facing camera for video conferencing
* USB 2.0 Micro port for connectivity and charging
* MicroSD storage expansion and SIM card slots
* 256MB low-power DDR memory
* Integrated Wi-Fi 802.11 b/g, Bluetooth 2.1 EDR and Hardware GPS
* Composite Video output
* 1130mAH lithium polymer battery

Additionally, Creative announced ZiiLife, a software suite designed to accompany the Trinity platform. Here's a summary of what it provides:

- ZiiLife™ Software, Services and Content Suite
To add value to the Zii range of devices, Creative introduces ZiiLife which consist of 4 main services:

• ZiiMeet – The Next Generation 7M™ Collaborative Conferencing System
  "ZiiMeet is a highly-scalable Multi-Purpose, Multi-View, Multi-Platform, Multi-Medium, Multi-Host, Multi-Party and Multi-Device collaborative conferencing solution that works on PC, Mac and Zii Powered devices. ZiiMeet allows different parties to communicate and broadcast themselves ‘live’ simultaneously across different devices and platforms."
  
  
• ZiiVue - For all your entertainment needs
  The ZiiVue is Creative's attempt to be a content provider. It boast a wide variety of content offerings such as HD movies, music, and TV media. Creative is already in talks with various music labels and production companies.
  
  
• ZiiAcademy - The world in your hands
  "ZiiAcademy is the future of education, paving the way towards a collaborative model for knowledge acquisition and assimilation. ZiiAcademy allows users to explore the information world in an interactive and immersive learning experience, and engage in live discussions. Future Books with embedded video, text-to-speech, dictionaries, online tutorials and even engaging in live dialogue with lecturers or textbook authors can be encompassed in ZiiAcademy, revolutionizing educational pedagogy as we know it." Sounds totally like the Zii MediaBook.
  
  
• ZiiApps - There's an app for everything
  "ZiiApps works with developers to produce game offerings, applications and utilities that support the Zii Platform. Developers who work on the Plaszma SDK can upload their applications to the ZiiApps store, which offers global support and distribution." Read: Zii App Store.

Creative has certainly created an attractive ecosystem here, but like the Zii EGG, its success depends on the willingness of other companies to sell them. We'll update you with more information as it comes in.

[ZiiLABS Announces TRINITY]
[Creative Launches ZiiLife™]